La Zenia
Orihuela Costa's shopping and beach hub with the south's biggest mall
Welcome to La Zenia
La Zenia is one of the principal coastal urbanisations of Orihuela Costa, on the southern Costa Blanca. It is anchored by two flagship destinations: the Blue Flag beach of Playa de La Zenia and the Zenia Boulevard shopping centre — the largest mall on the Costa Blanca, with over 150 shops. Pedestrian-friendly streets, year-round services and a heavily international population make it one of the most popular spots for British, Scandinavian and Eastern European buyers.
Who it's ideal for
- British, Scandinavian and Eastern European buyers wanting an English-speaking resort
- Retirees who want flat walkable streets and full services
- Investors targeting strong holiday short-let demand
- Buyers wanting a beach, golf and shopping in one place
At a glance
- Region
- South Costa Blanca
- Area
- Part of Orihuela municipality
- Population
- Part of Orihuela Costa (~35,000 in the wider area)
- Languages
- English, Spanish, Norwegian, Russian, Swedish, Dutch
History & heritage
Developed from the 1980s onward on former farmland as part of the wider Orihuela Costa resort expansion. Zenia Boulevard opened in 2012 and immediately became the south's leading retail destination.
Lifestyle
Year-round resort living with a strong international feel: beach mornings, mall afternoons, English-language bars and restaurants and a calendar of expat-organised events.
Best beaches
Playa de La Zenia
Blue Flag sandy beach with a small promenade, beach bars and the Cala Bosque cove next door.
Cala Cerrada / Cala Bosque
Pretty small coves adjacent to the main beach.
Playa de Cabo Roig
5 minutes south — another Blue Flag stretch.
Top things to do in La Zenia
- 1.Shop at Zenia Boulevard (150+ stores including Primark, Mercadona, Apple)
- 2.Walk the coastal path linking La Zenia, Cabo Roig and Campoamor
- 3.Play golf at Las Ramblas, Villamartín or Campoamor
- 4.Enjoy the lively bar and restaurant scene along Cabo Roig Strip (10 min walk)
- 5.Day-trip to Torrevieja's salt lakes or Cartagena's Roman theatre
Where to eat & drink
Highly international — British, Indian, Chinese, Italian and Scandinavian restaurants dominate; traditional Spanish cuisine present but in the minority.
Where to stay
Several mid-range and 4-star hotels (Hotel La Zenia, Cabo Cervera, Servigroup La Zenia); large stock of holiday rentals.
Living in La Zenia
Healthcare
Schools & education
Transport
Safety
Shopping
Expat community
Property & investment
Market overview
Price range
Rental market
Business opportunities
Tourism, retail (Zenia Boulevard), hospitality, real estate and English-speaking professional services.
Events & festivals
Three Kings Parade
Family-friendly Epiphany parade through the urbanisation.
Summer Beach Concerts
Free concerts on the beach and at Zenia Boulevard.
Nearby towns
Continue exploring the South Costa Blanca.